The proposed ‘Plan B’ by Snapdeal founders Kunal Bahl and Rohit Bansal to sell off the erstwhile e-commerce unicorn to Infibeam will be an interesting union of unequals.
While Infibeam, the only listed e-commerce firm, is currently valued at around $1 billion, more than the sale price put on Snapdeal ($700 million), it is smaller than Snapdeal, when one looks at most metrics.
In FY16, Snapdeal’s revenue was four times that of Infibeam. Snapdeal has also raised $2 billion so far, compared to Infibeam’s $80 million.
