Delhi-based clear dental aligner company, Rejové Aligners said it has acquired a majority stake for an undisclosed amount in 32 WATTS, a clear aligner brand.
The company said it aims to revolutionize orthodontic treatment options and that the strategic partnership marks a significant milestone in the advancement of digital dentistry.
“With this alliance, we will be able to expand our reach in the Indian market,” Captain Vikram Kumar, Co-founder of Rejové Aligners, said in a statement.
“Combining the strength of both companies will enable us to provide a far stronger value proposition to dentists and patients alike. This is a major step forward in realizing our vision of providing optimal, accessible and service oriented orthodontic treatment options to patients using state-of-the-art technology and a doctor and patient-centered approach.”
Technological advancements have revolutionized the field of orthodontics, and clear aligners have greatly benefited from innovations such as computer-aided design and manufacturing (CAD/CAM) technology. These advancements have contributed to the growth and acceptance of clear aligners as a preferred orthodontic treatment option, offering improved precision and efficiency, the companies said.
Rejové Aligners said this strategic acquisition will make both companies a formidable force to reckon with in the clear Dental Aligner market in India. Rejové Aligners alliance with Dental Ceramist (DC) followed by this move clearly outlines their vison of consolidating the dynamic and fast-growing aligner market in India, it said.
“Leveraging our expertise in this field, we are excited to join hands with Rejové Aligners in reaching new heights and build one of the best Indian Clear Aligner Brand Together, we can grow in the highly competitive Clear Dental Aligner market and develop service oriented and highly personalized treatment plans that cater to the unique needs of each patient,” Rahul Agrawal, CEO, 32 WATTS Aligners, added.
Priyanka Goyat, co-founder of Rejové Aligners, also said that the strategic alliance will strengthen the company’s position in the highly competitive clear aligner industry in India.
Source: Economic Times