Toyam Sports has acquired the Suresh Raina-led Hyderabad franchise in the Legends League Cricket (LLC) for an undisclosed amount. Toyam Sports is a publicly listed company involved in sports production, promotion, and management.
Previously known as the Urbanrisers Hyderabad and owned by the Urbanrise Group, the franchise will now be rebranded as Toyam Hyderabad. The team is set to participate in the upcoming season of LLC, which begins on 20th September 2024.
“Toyam Sports has a distinguished legacy of promoting sports globally, and ‘Toyam Hyderabad’ is another proud achievement in our journey. We are thrilled to be part of the upcoming Legends League Cricket season, marking a significant milestone as we embrace Hyderabad’s rich cricketing heritage. Our mission is to honor the franchise’s legacy while inspiring future generations of sports fans across the state and nation,” said Mohamedali R. Budhwani, CMD, Toyam Sports.
In recent years, Toyam Sports Limited has organised events such as the Kumite 1 League, an international MMA fight night with Mike Tyson as the brand ambassador, and Kumite 1 Warrior Hunt, India’s first sports reality web series.
Source: Economic Times