Kovai.co acquires Bengaluru-based business-to-consumer SaaS company Floik

Industry:    1 month ago

Coimbatore-based Kovai.co, a premier enterprise software and B2B (business-to-business) SaaS (software as a service) company providing revenue growth solution, announced on Wednesday the acquisition of Floik, a Bengaluru-based B2C (business-to-consumer) SaaS company.

This move aims to strengthen the capabilities of Kovai.co’s AI-powered knowledge management software, Document360. Floik’s interactive demos, videos, and guides will be integrated to expand Document360’s industry-leading knowledge base features, ultimately benefiting its over 2,500 global customers.

Floik, an Elevation Capital-backed platform developed over two years, enables companies to create interactive product demos and guides. These tools guide users seamlessly through software features, enhancing user adoption and experience. Floik has gained significant traction in the SaaS industry, serving over 8,000 users globally.

With this acquisition, Kovai.co aims to further elevate its knowledge management offerings by integrating Floik’s interactive demo and guide capabilities directly into its Document360 platform, underscoring its commitment to innovation and customer success.

“Integrating Floik’s capabilities into Document360 aligns perfectly with our vision of creating a robust knowledge management solution that goes beyond traditional documentation,” said Saravana Kumar, chief executive officer of Kovai.co.

“Floik’s interactive tools will allow our users to deliver a more engaging and impactful experience, empowering end-users to truly understand and leverage our software’s capabilities. We also anticipate a 35 per cent year-over-year revenue increase in our knowledge management category,” Kumar said.

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