ScoopWhoop, an internet media company that creates and curates India specific stories, has raised about R26.50 Cr ($4 Mn) in a fresh round from VC firm Kalaari Capital. The company plans to use the funds for aggressive expansion of its video production unit. ScoopWhoop, started by a team of former advertising professionals including Sriparna Tikekar, Sattvik Mishra, Rishi Mukherjee, Sonali Mushahary, Suparn Pandey, Adarsh Vinay and Saransh Singh provides its users with headline baits, whacky listicles and viral curated social content. The company claims to have around 20 Mn unique visitors, 70 Mn page views, 30 Mn social engagements and over 10 Mn video views per month. Previously, in Sept 2014, the news and social entertainment portal had raised about 1.5 Mn from Ignite World, formerly known as Bharti Softbank. Kalaari Capital is an early-stage, technology-focused VC firm with $650 million in assets under management. Deals in space: Recently, POPxo (Luxeva India Pvt. Ltd ), a digital media publication on women’s fashion, beauty and lifestyle, raised $2 million in funding led by IDG Ventures, Kalaari Capital and 500 start-ups to expand its editorial operations in English and Hindi and scaling up video productions. Quintillion Media, the cross platform digital content venture founded by Raghav Bahl and Ritu Kapur, had invested about R4 Cr in an online news and views platform, YouthKiAwaaz.
Source: dealcurry.comKalaari Capital Invests In ScoopWhoop Media
Industry: Media 2015-11-23