US burger chain Carl’s Jr has tied up United Breweries to serve KingfisherBSE 3.03 % beer at its stores in India, starting with New Delhi. “The decision to offer beer is the outcome of a key insight in the quick service restaurant market in India. There are hardly any fast food chains offering the beer and burger combo,” Carl’s Jr India director Samira Chopra said in a statement on Monday. Carl’s Jr is among the first fast-food chains to serve beer at its stores. Cri ..
Source: Economic TimesUS burger chain Carl’s Jr ties up with UB to serve beer in India
Industry: Food and beverage 2015-11-30