Mumbai: Yellow Tie Hospitality Management Llp, a food and beverages franchise management firm, plans to invest up to $15-20 million in five restaurant ventures of Indian celebrity chef Harpal Singh Sokhi’s chain Funjabi Tadka. The money will be used to relaunch some of the existing chains such as Twist of Tadka, a North Indian/Punjabi quick service restaurant, operational in Bengaluru and Amritsar, in January.
The firm will also launch new restaurants like Haathapie, a trendy ‘Punjabi’ fast-casual dining bar, BB Jaan which will offer authentic Hyderabadi Nizami cuisine; Chika Chika for desi Chinese and Dhadoom, which will serve Canadian Poutine, a dish originating in the Canadian province of Québec, made with French fries and cheese curds topped with a light brown gravy.
Yellow Tie Hospitality will manage expansion and growth of the chain, while Sokhi will curate the menu and concept, said Karan Tanna, founder and chief executive officer of Yellow Tie Hospitality, adding that by FY20, the five brands will have more than 250 outlets under them.
